- Priority and Measure
Measure 3.3 – Communication Networks
Priority 3 – Accessibility and Networks
- EUSAIR Pillars
- Sustainable tourism
- Type of Project
- Roberto Righi
- Interviewee role
- Project Manager
- Province of Rimini
- +39 347 0379204
- Project website
- Budget in euros
|Role||Name||City||Country||Contact Person||Email / website|
|Lead Partner||Province of Rimini||Rimini||Italy||Emilio Urbinatifirstname.lastname@example.org www. provincia.rimini.it|
|Partner 1||The Institute of Cultural Heritage – Emilia-Romagna Region||Bologna||Italy||Laura Carliniemail@example.com ibc.regione.emilia-romagna.it|
|Partner 2||Veneto Region – Unità Complessa Progetti Strategici e Politiche Comunitarie||Venezia||Italy||Clara Peranettifirstname.lastname@example.org www.regione.veneto.it|
|Partner 3||IUAV University of Venice||Venezia||Italy||Domenico Patassini||Domenico.Patassini@iuav.it / www.iuav.it|
|Partner 4||Province of Pesaro-Urbino||Pesaro||Italy||Massimo Grandicelliemail@example.com / www.provincia.ps.it|
|Partner 5||Province of Campobasso||Campobasso||Italy||Sabrina Tirabassifirstname.lastname@example.org www.provincia.campobasso.it|
|Partner 6||Skupa srl||San Felice del Molise (CB)||Italy||Veronica Di Lucaemail@example.com / www.skupa.eu|
|Partner 7||National Museum of Montenegro||Cetinje||Montenegro||Aleksandar Berkuljanfirstname.lastname@example.org / www.mnmuseum.org|
|Partner 8||Municipality of Shkodra||Shkodër||Albania||Zamir Tafilicaemail@example.com / www.bashkiashkoder.gov.al|
|Partner 9||Business Service Centre of Government of Zenica-Doboj Canton||Zenica||Bosnia||Djenana Colakovicfirstname.lastname@example.org / www.bih.net.ba|
|Partner 10||Region of Istria||Pula||Croatia||Sandra Ilićemail@example.com / www.istra-istria.hr|
The AdriaMuse project created new tools and services able to help tourism players and museums in implementing innovative ways of attracting audiences interested in exhibitions. New visitors have been attracted by connecting the Adriatic museums with those events which did not have a cultural dimension, so increasing their visibility. The ICT infrastructure set-up by the AdriaMuse project supports the partner areas in their efforts to increase accessibility to their cultural tourism offers.
What has been done during the project in order to achieve its main goal(s)?
Project website was implemented. Press releases and articles were sent to newspapers and magazines. Project brochures produced in English (5.000 copies), and in partners languages; brochure of Istrian Museums (10.000 copies) printed; leaflets (10.000 copies), postcards (10.000 copies), posters (1.000 copies), bookmarks (5.000 copies); bags for promo (1.000 copies) printed. Promotional film collecting, video and audio materials of all partners. Participation to fairs, conferences and seminars.
A Directory of events and tourism services, museums and other relevant cultural heritage bodies, in the partner regions, describing the main events of the partner areas. Organisation of focus groups in all the partner regions, and report on the “Identification of trans-regional clusters grouping events and services organised and offered in the partner areas”. It presented main results, focusing on the common points, the strong aspects, and identification of transregional clusters and networks.<(p style=”text-align: justify;”>
Which are the project main results/impacts?
The AdriaMuse project developed the concept of promoting cultural tourism events in museums outside their traditional walls. It also developed a communication network that became a tool for the permanent exchange of information and expertise among cultural and tourism stakeholders. The main challenge tackled and solved was a dramatic improvement in the sector of cultural tourism.
The targets (museums, tourist boards, organizations involved in culture and tourism) took benefit from the experience accumulated through the pilot events organized by AdriaMuse. Many initiatives to take Museums’ collections beyond the museum walls and go out into the community were elaborated. The partners identified the assets and tourist characteristics suitable for implementing the methodology and tools developed by the project, by selecting existing events where the associated museums could be involved.
Publication of cases from all over Europe to identify the common features of potential events focused on specific bibliography, websites and social networks, presenting the 25 selected practices. Info kit and Guidelines for the organisation of events and exhibitions, providing some practical information for the organization of training activities, sharing common procedures. Definition of the minimum standards to promote places of culture, concerning standards for museums and events. The joint catalogue of tourist assets was made with the participation of all the partners.
The euromuse.net user interface was translated in all the languages. Digital records on permanent collections of museums and their temporary exhibitions where entered into the euromuse.net system. The translation of a manual supplement was prepared, entitled: Manual supplement, Information for new members. Development of a communication platform to facilitate the access and consultation of information related to the events organized by the Museum of the Adriatic Area.
Pilot actions were organized: regatta Cattolica-Pula-Cattolica; Festival of visual arts in Istria; Preservation of the cultural heritage of the Municipality Tesanj, Zenica-Doboj; Festa Artusiana in Forlimpopoli; Carried by the sea: objects and cultures of the Adriatic, in Campobasso; Festival internazionale del brodetto e delle zuppe di pesce in Pesaro; The ancient Adriatic in the Tourist Present in Rimini; joint event Veneto-Shkoder on Gondolas, the typical Venetian boats.